The National Archives has launched the first pages of its newly designed website, improving the experience of customers using new and evolving technology and enabling quicker access into content.
Almost 20% of The National Archives’ customers access its digital services on their mobiles or tablets. The new web design uses HTML5 and CSS3 to create a responsive layout that resizes to fit the size of the device being used.
According to a press release, the changes will benefit all customers, not just those on mobile devices. Also included are a new expanded menu, enabling quicker access into content, clearer typography and a layout organised around the tasks that people want to perform. The design makes the most of some of the beautiful images in The National Archives’ records to provide visual appeal and open up access to its collections.
These changes follow extensive consultation with customers through surveys, web analytics, focus groups, one-to-one interviews, user testing and even home visits to improve the accessibility and experience for archivists, historians and the wider public.
Oliver Morley, Chief Executive and Keeper of The National Archives, said: “The National Archives continues to innovate. Our refreshed ‘mobile first’ approach to digital services represents a step forward in our thinking to anticipate and meet the needs of our customers of today and tomorrow.”