InsightsUK has highest internet usage in Europe, but slow superfast broadband take-up rate

UK has highest internet usage in Europe, but slow superfast broadband take-up rate

An Ofcom report reveals that the UK has the highest internet usage among its European neighbours at 81% and also has the lowest proportion of individuals who have never used the internet.

UK has highest internet usage in Europe, but slow superfast broadband take up rate
UK ranks between third and first in the EU5

A new Ofcom report reveals that the UK has the highest internet usage among its European neighbours at 81% – with a competitive broadband market and low fixed and mobile broadband prices – and also has the lowest proportion of individuals who have never used the internet (11% compared to 29% in Spain and 39% in Italy). However, it is behind Germany and Spain when it comes to the take up of superfast broadband (min speeds of 24 Mbps).

According to Ofcom, only 55-60% of UK households have superfast broadband coverage compared to 60-65% in Spain and Germany.

The UK government aims to have the best superfast broadband in Europe by 2015 and the report was commissioned by the Department of Culture, Media and Sport’s attempt to measure how much progress has been made in this regard.

According to the report’s author: “The UK generally performs well among major European economies. On all measures of coverage, take-up, usage, price and choice, the country ranks between third and first in the EU5.”

However, Marie-Louise Abretti, telecoms expert at uSwitch, has said that “Worryingly, the government’s emphasis on rolling out superfast broadband has overshadowed the fact that there are still coverage blackspots across Britain, where speeds are patchy or excruciatingly sluggish.”

Related Articles

Legacy IT – the biggest barrier to transformation?

Change Management Legacy IT – the biggest barrier to transformation?

2m Austin Clark
Q&A: Using digital communication platforms to work smarter – part 2

Digital Customer Service Q&A: Using digital communication platforms to work smarter – part 2

4m Austin Clark
Generating and protecting real estate revenues through technology

Insights Generating and protecting real estate revenues through technology

4m Guest Writer
Saving millions, maintaining services (case study)

Cloud Computing Saving millions, maintaining services (case study)

4m Austin Clark
Seven digital government trends to look out for in 2018

Adult Social Care Seven digital government trends to look out for in 2018

4m Austin Clark
Four lessons to learn from early AI projects

Digital Customer Service Four lessons to learn from early AI projects

4m Austin Clark
Automation, AI and machine learning in the public sector

Digital Transformation Automation, AI and machine learning in the public sector

4m Austin Clark
Council boosts revenue by gearing up for electric vehicles (case study)

Digital Transformation Council boosts revenue by gearing up for electric vehicles (case study)

4m Austin Clark